The Habit Burger Names Innocean USA as Agency of Record as the Brand Ramps up Digital Marketing Efforts
HABIT RESTAURANTS INC (HABT)
Last habit restaurants inc earnings: 3/12 04:02 pm
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ir.habitburger.com
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Source: GlobeNewswire
IRVINE, Calif., July 24, 2019 (GLOBE NEWSWIRE) -- The Habit Restaurants (Nasdaq:HABT) today announced the company has selected Innocean USA as its first Agency of Record to handle creative and media for the fast-growing better burger restaurant chain. Based in Huntington Beach, CA, Innocean will assist The Habit in further refining the brand voice and creative positioning to effectively reach today’s changing consumer. A major part of this effort will focus on buzzworthy communications and digital strategies to connect with The Habit’s existing and new guests. “After an exhaustive search for a partnering agency to help us reinforce our brand development efforts, we selected Innocean for their inventive approach to brand building and smart creative, as well as their impressive data capabilities. We’re excited to work closely with the Innocean team, and we believe that together we can connect the brand with our guests in new and meaningful ways,” said Iwona Alter, The Habit Restaura
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