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8.4808051111069E-05 -0.000565387007406538 -5.65387007406056E-05 -0.00217673997851524 0.00383049697517956 0.00424040255554927 0.00231808673036692 -0.00616271838073163
Stock impact report

Which Brands Are Most Popular With Consumers And Why [Forbes]

Home Depot, Inc. (The) (HD) 
Last home depot, inc. (the) earnings: 2/25 06:00 am Check Earnings Report
US:NYSE Investor Relations: ir.homedepot.com
Company Research Source: Forbes
The report synthesizes the input of 10,000 U.S. consumers gauging the reaction to over 162 different brands (76 have been continuously measured) across 21 product categories. Over the past three years, 22,000+ interviews have been conducted measuring about 300 brands. The study reveals the criteria that stimulate consumers to discover, love and stick with a brand. MarketCast notes revenue and brand strength have had a strong positive connection. Brands that have scored well with Brand Fandom earn more revenue. Also, products with a strong Brand Fandom will result with greater engagement, higher revenue, more product advocacy and, when needed, strong consumer support. Ed Trujillo, Senior Vice President, Brand Solutions, MarketCast says, “Fandom for consumer brands isn't so different from music, sports, or movie fandom—it's rooted in emotion and identity. When people feel that connection, they don't just buy the brand, they advocate for it and make it part of their daily lives. And Show less Read more
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