How AI Moves Marketing Forward [Forbes]
Integral Ad Science Holding Corp. (IAS)
Company Research
Source: Forbes
A federal government shutdown over cuts to healthcare spending started today. Consumer confidence is falling , with individuals' views of their current financial situation posting a huge month-over-month drop, and more than two-thirds saying the U.S. economy is fair or poor. Tariffs are also beginning to impact businesses, sometimes drastically increasing the cost of goods with new taxes on items and components made outside of the U.S. All of this is taking its toll on advertising . Last week, the Interactive Advertising Bureau revised its outlook on advertising spending for 2025, rolling the projected spend back 1.6 percentage points. Companies are now expected to spend just 5.7% more this year on advertising, down from the initial projection of 7.3% more. The main reason behind the revision is tariff concerns . More than nine in 10 media buyers have been concerned over the new import taxes and their impact on the industry, and many have been working to adjust strategies. “Wit
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IAS
News
- Beyond Clicks – The Rise Of Ethical AI In Building Trust & Connection [Forbes]Forbes
- Advertising Software Stocks Q3 Highlights: Integral Ad Science (NASDAQ:IAS) [Yahoo! Finance]Yahoo! Finance
- Integral Ad Science (IAS) Earnings Transcript [Yahoo! Finance]Yahoo! Finance
- INTEGRAL AD SCIENCE EARNS MRC ACCREDITATION FOR REPORTING OF IMPRESSIONS, VIEWABILITY AND INVALID TRAFFIC ON AMAZON PROPERTIESPR Newswire
- 1 Russell 2000 Stock with Exciting Potential and 2 We Question [Yahoo! Finance]Yahoo! Finance
IAS
Earnings
- 8/7/25 - Beat
IAS
Sec Filings
- 12/3/25 - Form 4
- 12/2/25 - Form 144
- 11/7/25 - Form DEFM14C
- IAS's page on the SEC website