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Stock impact report

OpenAI's Sora Brings Director's 10-Year Music Video Vision To Life [Forbes]

International Business Machines Corporation (IBM) 
Last international business machines corporation earnings: 4/20 04:08 pm Check Earnings Report
US:NYSE Investor Relations: ibm.com/investor
Company Research Source: Forbes
Paul Trillo's new music video, “The Hardest Part,” for the band Washed Out, is the first commercial use of OpenAI's new text-to-video generator, Sora. “The Hardest Part” tells the story of a couple's life together as an infinite dolly shot, from meet cute in school through adulthood. “This was an idea I had almost 10 years ago and then abandoned,” said Trillo. “With Sora, I was finally able to bring it to life.” The filmmaker, one of the first to be granted access to OpenAI's new text-to-video generator, says it took 700 generations to create the 55 selected shots that make up the video. "I really wanted to do something that was both unique to the hallucinations of Sora while also attempting to create something that felt timeless and works regardless of what technology was being used,” explained Trillo in an interview. Nearly a decade ago, he said he “wanted to do a continuous zoom through a relationship that spans multiple decades beginning in the late '70s,” but working with Show less Read more
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