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0.00383982446516732 0.00383982446516732 0.00383982446516732 0.00250137136588043 0.00250137136588043 0.00250137136588043 0.00250137136588043 0.00250137136588043
Stock impact report

IMAX and Wanda Film to Explore Opportunities for Joint Merchandise Development and Retail initiatives

Imax Corporation (IMAX) 
Last imax corporation earnings: 4/30 07:00 am Check Earnings Report
US:NYSE Investor Relations: imax.com/content/investor-relations
Company Research Source: PR Newswire
Longstanding Strategic Partnership Expands into Consumer Products and the Growing "Lobby Economy"SHANGHAI, Dec. 5, 2025 /PRNewswire/ -- IMAX Corporation (NYSE: IMAX), IMAX China Holding, Inc. (HKEX: 1970) and Wanda Film Holding Co., Ltd. (SZSE: 002739), China's largest cinema operator, today announced the signing of a memorandum of understanding (MOU) to deepen their strategic partnership in merchandise development and IP initiatives. The agreement underscores the companies' strategic alignment towards the structural shift underway in China's film market and their shared commitment to developing the broader, cinema-driven consumer ecosystem emerging beyond the box office.With this MOU, Wanda Film and IMAX will collaborate on merchandise development, brand-driven IP initiatives and retail programs, leveraging their extensive nationwide networks as sales channels to reach wider audiences. The two partners will work to create new revenue streams by tapping into the growing "lobby economy Show less Read more
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