JetBlue deepens premium push with paid subscription for its loyalty program [Yahoo! Finance]
JetBlue Airways Corporation (JBLU)
Last jetblue airways corporation earnings: 1/23 07:00 am
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US:NASDAQ Investor Relations:
investor.jetblue.com/investor-relations
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Source: Yahoo! Finance
JetBlue has introduced a subscription service and added new point redemption options to its TrueBlue loyalty program, the airline announced last week. TrueBlue Subscriptions is divided into three tiers with monthly and annual payment options. All subscription tiers provide automatic loyalty points each month. The higher tiers increase the number of loyalty points earned per dollar spent when booking flights with cash, and the highest tier refunds 10% of loyalty points when booking a flight with points. All TrueBlue members can now redeem their points for extra perks, including seat assignment upgrades, free first and second checked bags, coverage for pet travel fees, and priority security access at some airports. Dive Insight: JetBlue sees its TrueBlue loyalty program and premium customers as key drivers for overall growth. Loyalty revenue was up 8% year over year in fiscal 2025 despite capacity falling 1.6% during the same period, President Marty St. George said on a Janua
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JBLU
News
- JetBlue and Barclays Enhance Airline's Popular Premier Card with New Benefits and Expanded Rewards [Yahoo! Finance]Yahoo! Finance
- JetBlue and Barclays Enhance Airline's Popular Premier Card with New Benefits and Expanded Rewards [Yahoo! Finance Canada]Yahoo! Finance Canada
- JetBlue and Barclays Enhance Airline’s Popular Premier Card with New Benefits and Expanded RewardsBusiness Wire
- Rising oil costs spark wave of fuel surcharges across economy [Yahoo! Finance]Yahoo! Finance
- What falling wage growth says about where the U.S. economy is heading [Yahoo! Finance]Yahoo! Finance
JBLU
Earnings
- 1/27/26 - Miss
JBLU
Sec Filings
- 4/2/26 - Form DEFA14A
- 4/2/26 - Form ARS
- 4/2/26 - Form DEF
- JBLU's page on the SEC website