Ulta And Sephora Keep Defying The 'Retail Apocalypse' [Forbes]
JC PENNEY (JCP)
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Source: Forbes
Ulta And Sephora Keep Defying The 'Retail Apocalypse' Las Vegas - Circa July 2017: Ulta Salon, Cosmetics & Fragrance Location. Getty "bring out your dead" Last week Sephora, which already has more than 1100 locations (free-standing and within JC Penney stores), announced plans to open 35 new stores this year. As part of LVMH, the beauty retailer's details are not broken out, but their continued strength in both physical and digital channels is often highlighted On Friday Ulta Beauty's shares climbed as the retailer beat on earnings and announced stellar same store sales growth of 9.4%. The company expects to open roughly 75 new stores each of the next three years. So amidst all the doom and gloom, what exactly is going on here? We know that the pockets of strength in brick & mortar dominant retail are not isolated to the beauty category. In fact, the majority of the 2400 new stores already announced As we should know by now, talking about averages and making sweeping statements abo
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