REFILE-FOCUS-Online clothing retailers hunt for better fit to cut costly returns [Reuters]
JD.com, Inc. - American Depositary Shares (JD)
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Source: Reuters
Online clothing retailers hunt for better fit to cut costly returns | Reuters 6 Min Read BERLIN/MADRID (Reuters) - Models testing fashion brands like Adidas, Benetton and Gap are finding that almost a third of the shoes and clothes they try on are bigger or smaller than the size on the label indicates, explaining why many clothes bought online are sent back. Calculating sizes more accurately could help online retailers like Germany’s Zalando and Britain’s ASOS cut costly returns and improve customer satisfaction. “If you try on the same brand in a different color it is sometimes a different size,” Zalando fitting model Savina Bellotto said as she squeezed a foot into a stiletto shoe with a shiny silver buckle that dug into her ankle. Discounting to shift stock means fashion retailers are struggling to preserve profit margins, and ASOS’s warning on Monday of a major downturn caused retail shares to tumble. Targeting returns, fast fashion firms like Zara and H&M; have introduced softwar
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JD
Earnings
- 3/6/24 - Beat
JD
Sec Filings
- 4/26/24 - Form 6-K
- 4/18/24 - Form 6-K
- 4/18/24 - Form 6-K
- JD's page on the SEC website