Furious millennial moms would rather make their own cereal than buy Kellogg's after CEO's ‘cereal for breakfast' comment spurs boycott [Yahoo! Finance]
Kellanova (K)
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Source: Yahoo! Finance
The 31-year-old home baker is milling her own corn to make homemade Corn Flakes, a Kellogg's product dupe, and posted a TikTok of the recipe—as well as a call to action to boycott the snack food conglomerate. https://www.tiktok.com/@rocketman_dee/video/7343290937612766506 WK Kellogg CEO Gary Pilnick said in a Feb. 21 CNBC interview that cash-strapped families should eat “cereal for breakfast” as a way to save money. “The cereal category has always been quite affordable, and it tends to be a great destination when consumers are under pressure,” he said. While the phrase has been used in Kellogg's marketing for years , it's rubbed consumers the wrong way amid inflation-induced grocery cost increases —which were 5% higher in 2023 than the year before. Even as inflation rates level off , prices of food and drink basics have stayed high. “There's this mega corporation boasting about all their profits that they've been making, and they continue to raise their prices,” Donley told
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News
- Kellanova Declares Regular Dividend of $0.56 per Share for Second Quarter and Announces Plans for Dividend Increase in Third QuarterPR Newswire
- 25 Most Vegetarian Friendly Countries in the World [Yahoo! Finance]Yahoo! Finance
- Kellanova and Shaw's join No Kid Hungry to help end summer hunger for kids and families in MainePR Newswire
- Jerry Seinfeld's upcoming Netflix movie about Pop-Tarts to be featured in California's IndyCar race [FOX News]FOX News
- Seinfeld's upcoming Netflix movie about Pop-Tarts to be featured in IndyCar race at Long Beach [Financial Post (Toronto, Ontario, Canada)]Financial Post
K
Earnings
- 2/9/24 - Beat
K
Sec Filings
- 4/22/24 - Form 4
- 4/15/24 - Form 4
- 4/10/24 - Form 4
- K's page on the SEC website