Akerna Flash Report: Boomers Drive the Edibles Market Among First-time Buyers
Akerna Corp. (KERN)
Company Research
Source: GlobeNewswire
DENVER, May 29, 2020 (GLOBE NEWSWIRE) -- Business intelligence from Akerna (Nasdaq: KERN), a leading compliance technology provider and developer of the cannabis industry’s first seed-to-sale enterprise resource planning (ERP) software technology (MJ Platform®), shows among first-time cannabis buyers, baby boomers (55+) spend 22% on edibles versus 9% on edibles for consumers in the18-34-year-old age range. “The image of Jeff Spicoli as the stereotypical stoner has tainted the image of the cannabis consumer,” said Aryeh Primus, vice president of analytics, Akerna. “Our research has shown baby boomers and older adults continue to be the largest and fastest-growing group of new cannabis users. Moreover, this demographic has the most flexible spending options, which means savvy operators could benefit from programs that cater to this demographic.” The higher share of edibles for boomers comes mostly at the expense of concentrates. At one time, the use of tinctures, concentrated he
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KERN
Earnings
- 11/14/23 - Beat
KERN
Sec Filings
- 2/9/24 - Form 8-K
- 2/9/24 - Form 8-K
- 2/9/24 - Form 8-K
- KERN's page on the SEC website