To win back consumers, big brands should invest in R&D and innovation [TechCrunch Blog]
The Kraft Heinz Company (KHC)
Last the kraft heinz company earnings: 4/30 07:05 am
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US:NASDAQ Investor Relations:
ir.kraftheinzcompany.com/overview
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Source: TechCrunch Blog
Or: What I'd do as the CEO of Kellogg's Ryan Caldbeck Contributor More posts by this contributor The world of consumer goods is changing. Consumer tastes are becoming more and more fragmented and big incumbents continue to lose market share to upstart brands . It’s often difficult for these incumbents to figure out how to respond. CPG is full of smart people but many of the biggest brands have seen their sales stagnate or decline over the past several years. Consumer companies can increase profit and deliver shareholder value by either growing in revenue or cutting costs, but the strategies these companies have taken to try to turn the tide just aren’t working. When they innovate, they only make incremental changes to products (like reducing the fat of a potato chip), instead of offering consumers new products that they actually want. Or they spend billions on advertising to convince consumers that they should buy already existing products. If the
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KHC
News
- Here's Why Kraft Heinz (KHC) Fell More Than Broader Market [Yahoo! Finance]Yahoo! Finance
- School lunches are changing: USDA updates rules to limit added sugars for the first time [USA TODAY]USA TODAY
- 4 Blackrock Mutual Funds to Build a Solid Portfolio [Yahoo! Finance]Yahoo! Finance
- Opinion: I loved my Lunchables as a kid. Now, all I see is what's in them [CNN]CNN
- Global Coffee Beans Market to Surge to US$ 56.38 Billion by 2030, Driven by Popularity Among Millennials and Diverse Consumption Trends [Yahoo! Finance]Yahoo! Finance
KHC
Earnings
- 2/14/24 - Beat
KHC
Sec Filings
- 4/18/24 - Form 8-K
- 3/22/24 - Form PX14A6G
- 3/22/24 - Form ARS
- KHC's page on the SEC website