Ore-Ida Introduces “Ore-Ida or Nothing”, New Creative Platform Celebrating its Legacy as the Inventor of Tater Tots
The Kraft Heinz Company (KHC)
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Source: Business Wire
New campaign starring Keegan-Michael Key proves nothing beats the original, so why settle for an imi-tater? PITTSBURGH & CHICAGO--(BUSINESS WIRE)--Today, Ore-Ida, the inventor of Tater Tots, announces “Ore-Ida or Nothing,” a new creative platform reinforcing the brand’s legacy of innovation and unbeatable quality. Brought to life through a new campaign starring Keegan-Michael Key, the platform celebrates a simple truth that Ore-Ida has been proving for over 70 years: when it comes to potatoes, nothing beats the original.This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260414902948/en/Ore-Ida Introduces “Ore-Ida or Nothing”, New Creative Platform Celebrating its Legacy as the Inventor of Tater TotsFounded in 1952, Ore-Ida turns potatoes grown in Oregon and Idaho into simple, flavorful favorites that make ordinary meals more memorable. The brand’s founders, the Grigg brothers, invented Tater Tots by repurposing the remaining
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News
- 1 Stock Under $50 to Target This Week and 2 We Find Risky [Yahoo! Finance]Yahoo! Finance
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- The Kraft Heinz Company (KHC) – One of the 13 NASDAQ Stocks with Highest Dividends [Yahoo! Finance]Yahoo! Finance
- The Kraft Heinz Company to Report First Quarter 2026 Results on May 6, 2026Business Wire
- The Best Reservation in Town is Now at Home with All-New Kraft Mac & Cheese Restaurant EditionBusiness Wire
KHC
Earnings
- 2/11/26 - Beat
KHC
Sec Filings
- 4/3/26 - Form SCHEDULE
- 4/3/26 - Form ARS
- 4/3/26 - Form DEFA14A
- KHC's page on the SEC website