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Stock impact report

Velveeta launches queso in a jar, new Shells & Cheese varieties [Yahoo! Finance]

The Kraft Heinz Company (KHC) 
Last the kraft heinz company earnings: 4/30 07:05 am Check Earnings Report
US:NASDAQ Investor Relations: ir.kraftheinzcompany.com/overview
Company Research Source: Yahoo! Finance
Kraft Heinz is bringing its Velveeta cheese brand into queso with three options — Jalapeno, Queso Blanco and Queso Con Salsa — in a resealable jar. Velveeta also is launching two new varieties of Shells & Cheese — pizza and buffalo — marking the first additions to the lineup in twelve years. In addition, Kraft Heinz is introducing its first-ever Gluten-Free Shells & Cheese offering for the Velveeta brand. Kraft Mac & Cheese already has a gluten-free variety on the market. The new Velveeta products are the latest brand innovations for Kraft Heinz as it looks to generate $2 billion in incremental net sales by 2027. Dive Insight: With $27 billion in revenue last year, Kraft Heinz is optimistic it can squeeze more out of its portfolio of well-known household brands by stepping up innovation. Since September, Kraft Heinz has introduced plant-based versions of mac and cheese and Oscar Mayer hotdogs . It's also released new Kraft Singles flavors for the first time in nearly 10 yea Show less Read more
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