Kroger considers Disney+ perk for grocery delivery members [Yahoo! Finance]
Kroger Company (The) (KR)
Last kroger company (the) earnings: 3/5 08:30 am
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Source: Yahoo! Finance
The discussions, reported by Bloomberg , are in the early stages but could see Kroger Boost subscribers gain access to Disney+ at no additional cost this year. This move comes as retailers look to enhance their membership programmes in order to compete with e-commerce leader Amazon. Kroger launched its Boost programme in 2022, offering tiered subscriptions with free next-day or same-day delivery on groceries. The programme has reportedly exceeded expectations, with members saving more than $115m in its first year. Adding a popular streaming service such as Disney+ could significantly boost the value proposition of Kroger Boost. This strategy aligns with a broader trend in retail, where companies are offering perks, including gas savings, travel rewards, and now, access to streaming services, to differentiate their membership programmes. Walmart+ partnered with Paramount+ in 2022 and Instacart offered Peacock to its paid members last year. The potential deal with Disney
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KR
News
- The Kroger Co. (NYSE: KR) was upgraded by analysts at StockNews.com from a "buy" rating to a "strong-buy" rating.MarketBeat
- Kroger Rings in Sunny Season with Fresh FavoritesPR Newswire
- Inflation rose in April, but showing signs of cooling [Yahoo! Finance]Yahoo! Finance
- GoodRx and Kroger Sign Direct Contracting Agreement [Yahoo! Finance]Yahoo! Finance
- Here's Why Kroger (KR) Gained But Lagged the Market Today [Yahoo! Finance]Yahoo! Finance
KR
Earnings
- 3/7/24 - Beat
KR
Sec Filings
- 5/16/24 - Form PX14A6G
- 5/15/24 - Form ARS
- 5/15/24 - Form DEF
- KR's page on the SEC website