Electrolit® Returns to Coachella as Official Hydration Sponsor, Bringing 5K and Wellness Programming to Festivalgoers [Yahoo! Finance]
Kroger Company (The) (KR)
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Source: Yahoo! Finance
HOUSTON April 1, 2026 /PRNewswire/ -- Electroli t ® , the premium hydration beverage trusted in high-performance environments from work to sports to play, returns as the official hydration sponsor of Coachella Valley Music and Arts Festival 2026. The brand brings back the Coachella x Electrolit Campground 5K run during both Weekend 1 and Weekend 2. Electrolit® Returns to Coachella as Official Hydration Sponsor, Bringing 5K and Wellness Programming to Festivalgoers Since becoming the event's official hydration sponsor in 2023, Electrolit has been part of a broader shift redefining how audiences experience live events. In environments where heat, movement, and long schedules demand stamina, festivalgoers are increasingly approaching weekends with a performance mindset — pacing themselves, prioritizing recovery, and planning how they'll feel from the first set to the final encore. As that shift takes hold, wellness is evolving from a personal choice into part of the festival's opera
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KR
Earnings
- 3/5/26 - Beat
KR
Sec Filings
- 4/2/26 - Form 4
- 3/31/26 - Form 10-K
- 3/27/26 - Form SCHEDULE
- KR's page on the SEC website