New Consumer Data Reveals Financial Confidence Slump Driving Shift to Intentional Shopping
Klaviyo, Inc. Series A (KVYO)
Company Research
Source: PR Newswire
Global survey of 6,000 shoppers from Woo and Klaviyo reveals the rise of intentional purchasing and what it means for ecommerce brandsSAN FRANCISCO, Sept. 17, 2025 /PRNewswire/ -- A comprehensive new consumer study from Woo and Klaviyo uncovers how fragmented and validation-driven shopping journeys have become in 2025. The global survey of more than 6,000 consumers across the US, UK, Canada, and Australia found that 43% of shoppers research products on one platform but purchase on another. Consumers validate every purchase across channels — comparing reviews, checking multiple sources, and weighing both practical and emotional value before committing.Global survey from Woo and Klaviyo reveals the rise of intentional purchasing and what it means for ecommerce brandsThe research also exposes a significant economic divide that's fundamentally changing how people approach online purchasing decisions.Shopping journeys are cross-platform and intentionalConsumers are increasingly cautious an
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KVYO
News
- Klaviyo (KVYO): BTIG Notes Fast Growth Despite Scale [Yahoo! Finance]Yahoo! Finance
- Klaviyo (NYSE:KVYO) is now covered by analysts at BTIG Research. They set a "buy" rating on the stock.MarketBeat
- Klaviyo Appoints Chano Fernández as co-CEO, Joining Co-Founder and co-CEO Andrew BialeckiBusiness Wire
- Klaviyo (NYSE:KVYO) was downgraded by analysts at <a style="font-weight:bold" href="https://www.wallstreetzen.com/newsletters/zen-ratings?ticker=KVYO&utm_campaign=getratings&utm_medium=online&utm_source=MarketBeat">Wall Street Zen</a> frMarketBeat
- Klaviyo (NYSE:KVYO) was downgraded by analysts at <a style="font-weight:bold" href="https://www.wallstreetzen.com/newsletters/zen-ratings?ticker=KVYO&utm_campaign=getratings&utm_medium=online&utm_source=MarketBeat">Wall Street Zen</a> frMarketBeat
KVYO
Earnings
- 11/5/25 - Beat
KVYO
Sec Filings
- 12/23/25 - Form 4
- 12/19/25 - Form 4
- 12/19/25 - Form 4
- KVYO's page on the SEC website