Lamar Advertising Company Selects Vistar Media to Power its US Digital Out-of-Home Billboard Network
Lamar Advertising Company - Class A (LAMR)
Last lamar advertising company - class a earnings: 2/20 06:00 am
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Source: GlobeNewswire
Image caption: A Vistar Media campaign running on a Lamar Advertising Company DOOH billboard NEW YORK, April 24, 2024 (GLOBE NEWSWIRE) -- Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced that Lamar Advertising Company, one of the largest outdoor advertising companies in the world, selected Vistar’s content management software (CMS), Cortex, to power its network of digital out-of-home (DOOH) billboards across the U.S. The agreement follows a partnership forged in 2023 in which Lamar chose Vistar to run its Denver Transit DOOH network. Lamar offers advertisers the largest network of digital billboards in the U.S., boasting nearly 5,000 displays serving over 5 billion weekly impressions. Lamar deployed Cortex to its entire DOOH network in less than six weeks with zero downtime. The smooth transition underscores the effectiveness of Vistar’s Cortex software suite, purpose built for the distinctive demands of DOOH networks
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News
- Lamar (LAMR) Stock Rises on Q1 AFFO Beat, Revenues Rise Y/Y [Yahoo! Finance]Yahoo! Finance
- Lamar Advertising Company Announces First Quarter Ended March 31, 2024 Operating Results [Yahoo! Finance]Yahoo! Finance
- Lamar Advertising Company Announces First Quarter Ended March 31, 2024 Operating ResultsGlobeNewswire
- Lamar Advertising Company Selects Vistar Media to Power its US Digital Out-of-Home Billboard Network [Yahoo! Finance]Yahoo! Finance
- Lamar Advertising Company to Release First Quarter Ended March 31, 2024 Operating ResultsGlobeNewswire
LAMR
Earnings
- 5/2/24 - Miss
LAMR
Sec Filings
- 5/2/24 - Form 8-K
- 4/5/24 - Form ARS
- 4/5/24 - Form DEFA14A
- LAMR's page on the SEC website