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Why Star Shanina Shaik Is Obsessed With This Highly Inclusive Makeup Brand [Forbes]

L Brands, Inc (LB) 
NASDAQ:AMEX Investor Relations: investors.lb.com
Company Research Source: Forbes
Why Star Shanina Shaik Is Obsessed With This Highly Inclusive Makeup Brand True inclusivity Former LVMH executive Sharon Chuter recently founded Uoma Beauty Chuter said Bustle However, her cosmetics line goes deeper than just having the right shade of foundation for every skin tone. "The formulas are not one-size-fits-all," she explained Allure This month, Chuter took things even further. She teamed up with Victoria's Secret star Shanina Shaik and a range of other models for a brand-new summer campaign shot in Jamaica to highlight the versatility of the brand. As someone who grew up with varying skin tones while embodying multiple races and cultures, Shaik was a natural fit to represent Uoma Beauty. See what this partnership meant for Shaik and why it was so important for her to be a part of it. Isis Briones: What does being a member of the "Uoma Tribe" mean to you? Shanina Shaik: IB: Did you ever struggle finding makeup that worked for you and how do you think a progressive brand lik Show less Read more
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