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Stock impact report

Levi's plays best in 'the center of culture': Exec on Q1 success [Yahoo! Finance]

Levi Strauss & Co Class A (LEVI) 
Last levi strauss & co class a earnings: 4/7 04:15 pm Check Earnings Report
Company Research Source: Yahoo! Finance
Levi Strauss chief financial and growth officer Harmit Singh joins Yahoo Finance Executive Editor Brian Sozzi for a conversation about the denim maker's consumer observations and boosts from cultural moments Video Transcript Brian Army, good to see you. Um so I was telling my team when this results hit the market, they are so different than what I heard from Nike. I mean, night and day. Like, explain this to us. Why were you able to drive double digit gains against a backdrop of uncertain consumer? Harmi Yeah, no, uh, first thanks for having me, Brian and you're right. You know, we started the year with a bang with a cultural moment, launched our first Super Bowl ad in two uh decades and beginning of a wonderful global market campaign. Last year it was about music with Beyonce. This is this year is about music and sports because we play best when we're in the center of culture. You know, Harmi we're accelerating our top line and our bottom line is largely driven by a co Show less Read more
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