Levi's Super Bowl commercial focuses on backsides [USA TODAY]
Levi Strauss & Co Class A (LEVI)
Last levi strauss & co class a earnings: 4/7 04:15 pm
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Source: USA TODAY
Shai Gilgeous-Alexander, Doechii, ROSÉ, Questlove and Woody from Toy Story are among the celebrities who lend their rear ends to the spot, set to James Brown's "Get Up Offa That Thing" Levi's said the commercial was shot over the course of six days in Los Angeles, Oklahoma City and London. “This global campaign celebrates our place at the center of music, sports and fashion culture," said Kenny Mitchell, global chief marketing officer of Levi Strauss & Co. Levi's Super Bowl commercial
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- LEVI's page on the SEC website