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Stock impact report

Why Is Lowe’s Losing With Digital? [The Motley Fool]

Lowe's Companies, Inc. (LOW) 
Last lowe's companies, inc. earnings: 2/26 06:00 am Check Earnings Report
Company Research Source: The Motley Fool
Lowe ( NYSE:LOW Home Depot Despite increasing sales, though, Lowes.com has been stuck in the digital dinosaur age and watching the e-commerce boat pass by. Under the leadership of new CEO Marvin Ellison, the company is updating its web site and trying to boost its presence in the digital market. Digitally challenged Lowe's released mixed fourth-quarter earnings Image source: Lowe's. Ellison said during the earnings call So what's holding the company back? Ellison noted that when he came on board, the company was struggling to maintain a positive top line. There was a major overhaul for the whole company on the agenda, and that's been the focus in the two years he has been leading the home improvement giant. One step at a time Lowe's is already benefiting from his other initiatives. There are four parts to the new strategic focus: Supply chain improvements, better merchandising, upgraded operational efficiencies, and increasing customer engagement. For the time being, changes are being Show less Read more
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