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Stock impact report

Laird Superfood CEO talks up sales benefit of Navitas deal [Yahoo! Finance]

Laird Superfood, Inc. (LSF) 
Company Research Source: Yahoo! Finance
Just before Christmas, Laird Superfood struck a deal to buy California-based Navitas, which sells a range of organic products including acai powder, hemp seeds and powdered lattes. Laird Superfood completed the $38.5m acquisition earlier this month and, speaking to analysts on Thursday (26 March), CEO Jason Vieth outlined how the deal could boost sales. “There's a significant amount of crossover when you consider retailers similar to Laird Superfood. They are predominantly natural channel [the] largest accounts being Whole Foods and Sprouts, so very similar to the Laird Superfood portfolio,” Vieth said. “It's a great portfolio of products. They compete in different categories but a very similar temperature state: shelf-stable pouch products that are very, very much like what you see with Laird Superfood. There's not really a consolidation of items that makes sense. This is actually an expansion of items as we consider both brands but there is quite a lot of overlap and we're Show less Read more
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