Gen Z is making shopping malls cool again [USA TODAY]
Lightspeed Commerce Inc. Subordinate Voting Shares (LSPD)
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Source: USA TODAY
The '80s are calling and its not to Gen X. Shopping malls — once the mainstay of teens during the 1980s and 1990s — are enjoying a resurgence. And it's thanks to Gen Z shoppers who are craving in-person and social outlets over online shopping conveniences. Annabelle Saco , 24, of Bloomfield, Michigan, does a combination of shopping online and at the mall — and she's seen an increase of shoppers her age in those spaces. "The mall is an experience," Saco told USA TODAY. "You go there and you see all different kinds of people and its just getting out of your isolation in your home." Going to the mall also satisfies the need to get something right away and reduces the amount of time returning online purchases, she said. Her size often varies depending on the brand, so going to the mall and trying on clothes makes it easier to find the right fit. More Gen Z shoppers are at malls Shoppers like Saco are a key reason why mall traffic traffic is on the rise. According to Place
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