This Spanish CEO took 50 of his top employees to Harvard to chalk out a company growth plan – 10 years later the group is set to go public in Europe's largest offering of the year [Fortune...
LVMH-MOET H/L/V UNSP/ADR (LVMUY)
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Source: Fortune
attended by the Iberian nation's then Prince Felipe and threw a splashy party for more than 1,000 people at the world's largest art nouveau complex But in a quieter yet more important marker of that milestone, Chief Executive Officer Marc Puig, a member of the founding family's third generation, took 50 of his top employees that year to Harvard University — his alma mater — to chalk out a growth path for the company in a case study that was co-authored by Krishna Palepu, a distinguished business school professor, and Puig's then board member Pedro Nueno. Ten years on, the fruits of that blueprint are evident: With such well-known perfume and fashion brands as Rabanne, Jean Paul Gaultier and Carolina Herrera, revenue at Puig — which presents itself as a smaller yet more luxurious version of France's L'Oreal — has more than doubled and the group is set to go public in the largest European offering of the year. But Puig's share sale comes as the company increasingly goes against we
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