Snapchat launches new AR and ML tools for brands and advertisers [TechCrunch]
Live Nation Entertainment, Inc. (LYV)
Last live nation entertainment, inc. earnings: 10/31 04:01 pm
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Source: TechCrunch
help brands and advertisers reach users on the social network with interactive experiences. The company said that it's been investing in ML and automation to make it faster and easier for brands to create AR try-on assets. Over the past few years, Snapchat has worked with companies like Amazon and Tiffany & Co. to let users virtually try on different products in the app. The social network says it has now reduced the time it takes to create these AR try-on assets, which will allow brands to quickly turn more of their 2D product catalogs into try-on experiences. Image Credits: Snapchat Plus, brands can now create branded AR ads with generative AI technology to produce custom Lenses. Snapchat told TechCrunch that with this new capability, brands can provide a simple text or image prompt to generate a unique ML model that can add realistic face effects to a Lens. Lenses with these ML face effects can then be used as AR ads on Snapchat. Snapchat also announced AR Extensions, which
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LYV
News
- Live Nation's (LYV) All-In Pricing Policy Augments Sales [Yahoo! Finance]Yahoo! Finance
- Don't Get Scammed: How to Buy Resale Concert Tickets [CNET News]CNET News
- Live Nation's All-In Pricing Policy Delivers Increased Ticketing Transparency for Fans and More Sales for Artists in its First Six MonthsPR Newswire
- Trial for final wrongful death suit in Astroworld concert crowd crush is set for September [CBS News]CBS News
- Live Nation's All-In Pricing Policy Delivers Increased Ticketing Transparency for Fans and More Sales for Artists in its First Six Months [Yahoo! Finance]Yahoo! Finance
LYV
Earnings
- 5/2/24 - Miss
LYV
Sec Filings
- 5/2/24 - Form 10-Q
- 5/2/24 - Form 8-K
- 4/29/24 - Form ARS
- LYV's page on the SEC website