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Stock impact report

Shopping centers want their mall rats back — and they're organizing events, concerts and ‘Gram-friendly fun to give youths a reason to loiter [Yahoo! Finance]

Macerich Company (The) (MAC) 
Last macerich company (the) earnings: 2/6 07:00 am Check Earnings Report
US:NYSE Investor Relations: macerich.com/investors
Company Research Source: Yahoo! Finance
with a Primark sign, people, and buses, under a pink sky, Image 3 shows Cardi B performs on stage in a red, studded outfit As Gen Alpha searches for IRL, offline experiences, mall owners are encouraging young people to come back, hang out and shop till they drop. Despite growing up with iPads in their strollers, these kids — born from around 2010 on — are so over-pixelated that they crave in-person social interactions. That's why malls are now stepping up and providing their youngest shoppers with stores and experiences that do just that. “Malls are making a comeback and it's a younger audience that is doing it,” said R.J. Hottovy of Placer.ai, which tracks visits. “It's a third place that is away from home and office, and instead of just shopping, it is becoming a place for experiences — and hanging out.” Kings Plaza is getting a refresh. Courtesy of Macerich The reinvention of malls across America has not skipped over the metro area. The Macerich Company — which has 38 mil Show less Read more
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