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Stock impact report

Behr Paint Company Unveils 2026 Exterior Stain Colour of the Year, Taupe, Alongside Outdoor Accent Colour Collection

Masco Corporation (MAS) 
Last masco corporation earnings: 4/29 07:00 am Check Earnings Report
Company Research Source: GlobeNewswire
TORONTO, March 19, 2026 (GLOBE NEWSWIRE) -- Behr Paint Company has revealed Taupe as its 2026 Exterior Stain Colour of the Year, a refined and versatile shade designed to bring a sense of balance and harmony to the home’s exterior. Blending soft brown with gentle grey undertones, Taupe delivers a contemporary look with timeless appeal. “Taupe brings a sense of harmony and balance to exterior spaces,” said Kayla Kratz, Sr. Director of Colour & Design Strategy at Behr Paint Company. “Its calming presence fosters connection and transforms outdoor areas into serene, timeless retreats—making it a defining choice for 2026 and beyond.” Pairing Taupe with complementary BEHR® stain colours also offers an easy way to introduce contrast and highlight architectural details, like railings, trim, and decking borders, without a full renovation. You can pair Taupe with warm-tones like Cordovan Brown or cool-toned accents like Pewter to create subtle contrast that feels cohesive and modern. Along Show less Read more
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