Mattel Announces Barbie, Matchbox, Monster High Toy Video Games [Forbes]
Mattel, Inc. (MAT)
Last mattel, inc. earnings: 2/13 04:05 pm
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Source: Forbes
pair release three new games based on classic brands—including the rejuvenated Barbie franchise— as part of the company's plans to reverse a slump over the last two quarters. The "Barbie" skyscraper billboard campaign at Hollywood & Highland on July 20, 2023. Mattel and Outright Games will release three console and PC games before the end of the year called "Matchbox Driving Adventures," "Monster High: Skulltimate Secrets," and "Barbie Project Friendship." The news comes several months after Mattel it would start to publish its own video games and unveiled a partnership with a Zynga subsidiary that will see the launch of a new mass-market later this year. The announcements follow the success of Mattel's "Barbie DreamHouse Tycoon"—the first official Barbie Roblox game that was 27 million times in its first two weeks last fall. Get Forbes Breaking News Text Alerts: We're launching text message alerts so you'll always know the biggest stories shaping the day's headlines. Text “
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News
- California Becomes First West Coast State to Proclaim June 11 as “International Day of Play”; Mattel Recognized for Its Leadership by California State LegislatureBusiness Wire
- Q1 Earnings Outperformers: Mattel (NASDAQ:MAT) And The Rest Of The Toys and Electronics Stocks [Yahoo! Finance]Yahoo! Finance
- Here's Why You Should Retain Mattel (MAT) Stock for Now [Yahoo! Finance]Yahoo! Finance
- 60 songs every '90s kid will remember [Business Insider]Business Insider
- Meet the 59-year-old Barbie ‘dealer' whose hustle has netted $2 million in sales [Yahoo! Finance]Yahoo! Finance
MAT
Earnings
- 4/23/24 - Beat
MAT
Sec Filings
- 6/10/24 - Form SC
- 6/4/24 - Form 4
- 6/4/24 - Form 8-K
- MAT's page on the SEC website