Mattel unveils new 'KPop Demon Hunters' dolls aiming to stoke franchise longevity [Yahoo! Finance]
Mattel, Inc. (MAT)
Last mattel, inc. earnings: 2/13 04:05 pm
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Source: Yahoo! Finance
line-up of dolls to be rolled out later this ?year after it failed to cash in on the success of the runaway Netflix hit over ?the holiday shopping season. "KPop Demon Hunters" is Netflix's most popular film ever, hitting over 500 million views since its June release. Mattel, ?however, did not foresee its crossover appeal, a source told Reuters last year. The new toys will start rolling out this summer, roughly a year after the film's release, as Mattel hopes merchandise can stoke its continued popularity. "We really believe that this brand and this franchise has evergreen potential," Roberto Stanichi, Mattel's chief global brand officer, told ?Reuters at the International Toy Fair ?in the southern German city of Nuremberg, where the toys were unveiled. "We're going to be staging different collections, different assortments throughout the year," he added. FROM TOYMAKER TO ENTERTAINMENT ?PLAYER Facing declining retail sales, the Barbie and Hot Wheels maker is repositioning i
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News
- Not ‘just Ken': Mattel shares Barbie's longtime boyfriend's full name [Los Angeles Times (CA)]Los Angeles Times
- New KPop Demon Hunters’ Toys By Mattel And Hasbro Coming This Year [Forbes]Forbes
- Thomas & Friends Unveils Refreshed Look and Logo, Full Steam Ahead Into the Next Era of a Beloved Global BrandBusiness Wire
- ???????????????????:2032????157?????CAGR?5.3% [CNET News]CNET News
- Mattel Is Set For Acceleration In 2026 [Seeking Alpha]Seeking Alpha
MAT
Earnings
- 10/21/25 - Miss
MAT
Sec Filings
- 11/17/25 - Form 8-K
- 11/14/25 - Form SCHEDULE
- 11/7/25 - Form 424B2
- MAT's page on the SEC website