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0 -0.000520397312034795 4.02742267573944E-05 0.000746657012919393 0.000791908953096287 6.78779102653409E-05 -0.00115392447451182 0.00500033938955128
Stock impact report

Applebee’s Gets Back To Its Grill-And-Bar Roots: An Interview With CMO Joel Yashinsky [Forbes]

McDonald's Corp (MCD)  More Company Research Source: Forbes
Last mcdonald's corp earnings: 4/30 06:58 am Check Earnings Report
US:NYSE Investor Relations: corporate.mcdonalds.com/mcd/investors.html
PDF All Good In The NeighborhoodApplebee'sJoel Yashinsky is a pure multi-location marketer, having served 18 years with McDonald’s, including a stint as CMO of the Canadian business. He joinedApplebee’sRob Reed (RR):CMO Joel YashinskyJoel Yashinsky (JY):RR:JY:And the brand did spend some time in the mid-twenty-teens of looking for a new identity. But the old identity is a great identity. It’s a bar and grill that is comfortable, that has great tasting food, and it’s a place where guests can come enjoy an hour away from the challenges of the day. That’s really what we are about. I embrace that, and I think the franchisees and the corporation recognize there’s nothing wrong with who Applebee’s was and that we needed to get back to that comfortable place that people know and love.A classic menu item: the bacon cheeseburgerWe started off 2020 really strong. We were taking all the learnings from those previous two years, taking the elements that were successful for us, whether it was the new m [Read more]
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