Burger King to offer $5 meal deal: Fast food's value hack [Yahoo! Finance Canada]
McDonald's Corporation (MCD)
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Source: Yahoo! Finance Canada
chain to prioritize value offerings strategically to attract cost-conscious diners. The company confirmed a new $5 meal deal aimed at catering to customers seeking affordable options. Yahoo Finance's Brad Smith and Seana Smith break down the details, shedding light on the factors driving restaurants toward value-oriented strategies to boost profits. For more expert insight and the latest market action, click here to watch this full episode of Morning Brief. This post was written by Angel Smith Video Transcript Burger King is reportedly launching a new $5 meal. Then they're not the only ones, a slew of fast food chains like mcdonald's and Wendy's launching value offerings of their own. After seeing consumers pull back on spending this week, we spoke to salad and go Ceo Charlie Morrison on the sustainability of these offerings. Take a listen. Chains are taking lots and lots of price when they feel like they can and then when the consumer starts to push back, we go righ
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MCD
News
- Fast food chains launch 'value menu' war after cost complaints. Will it last? [Yahoo! Finance]Yahoo! Finance
- Fast food chains launch ‘value menu' war after cost complaints. Will it last? [Los Angeles Times (CA)]Los Angeles Times
- How Traffic Changed At California Restaurants After The Minimum Wage Increase [Yahoo! Finance]Yahoo! Finance
- McDonalds is removing its AI drive-thru voice ordering system from over 100 restaurants after its mishaps went viral [Business Insider]Business Insider
- The latest value meals for the value-conscious consumer [Yahoo! Finance]Yahoo! Finance
MCD
Earnings
- 4/30/24 - Miss
MCD
Sec Filings
- 6/11/24 - Form 11-K
- 5/31/24 - Form 3
- 5/30/24 - Form 4
- MCD's page on the SEC website