Investor Outlook: Lower fast-food prices raise consumer demand questions [BNN Bloomberg (Canada)]
McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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corporate.mcdonalds.com/mcd/investors.html
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Source: BNN Bloomberg
Industry data suggest consumer behaviour is shifting toward cheaper, more predictable options. BNN Bloomberg spoke with Matt Triemstra, vice-president of federal affairs at Restaurants Canada, about what recent price cuts reveal about the economy, restaurant profitability and the challenges facing foodservice operators in 2026. Key Takeaways Falling value-meal prices reflect growing affordability pressures tied to stagnant wages and high food inflation. A majority of Canadians plan to dine out less, forcing restaurants to focus on price certainty and everyday value. Many restaurants are absorbing higher costs rather than raising prices, squeezing already-thin margins. Nearly half of Canadian restaurants are operating at break-even or at a loss, signalling industry-wide stress. Lower-income households are disproportionately cutting back on restaurant spending, affecting all segments of the market. Read the full transcript below: ROGER: The Canadian economy is under pr
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News
- McDonald's Was Left Behind in 2025's Rally: Are Shares a Buy? [Yahoo! Finance]Yahoo! Finance
- MCD's International Markets Stay Resilient: What's Supporting Comps? [Yahoo! Finance]Yahoo! Finance
- McDonald's Canada freezes price of small coffee, McValue meals for one year [BNN Bloomberg (Canada)]BNN Bloomberg
- McDonald's Canada freezes price of small coffee, McValue meals for one year [Yahoo! Finance Canada]Yahoo! Finance Canada
- Restaurant Brands International: Defying Industry Weakness With Accelerating Sales [Seeking Alpha]Seeking Alpha
MCD
Earnings
- 11/5/25 - Miss
MCD
Sec Filings
- 1/13/26 - Form 4
- 1/12/26 - Form 144
- 1/5/26 - Form 4
- MCD's page on the SEC website