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-0.000186040742922707 -0.000785402003038565 0.00058912901925521 -0.000219218008743878 -0.000806176552665005 0.000444017239775622 0.00148832594338166 0.00142631236240748
Stock impact report

McDonald's says focus on value is bringing back customers [Globe and Mail, The (Toronto, Canada)]

McDonald's Corporation (MCD) 
Last mcdonald's corporation earnings: 4/30 06:58 am Check Earnings Report
That's better than the 3.9% Wall Street was expecting, according to analysts polled by FactSet. Chicago-based McDonald's fourth quarter revenue and earnings also beat analysts' expectations. McDonald's cut prices on some U.S. combo meals in September. Those Extra Value Meal promotions came on top of discounts that began earlier in 2025, including the McValue menu . McDonald's popular Snack Wraps , which returned to menus in July for $2.99, also helped improve value perceptions. The price cuts came after years of steady declines in visits from customers with annual household incomes of $45,000 or less. In a conference call with investors last summer, McDonald's CEO Chris Kempczinski warned that those consumers, in particular, no longer saw McDonald's as a good value The company also boosted U.S. traffic in the fourth quarter with limited-time offers, including the return of its Monopoly game in October and a Grinch-themed meal in December. McDonald's said its same-store sales r Show less Read more
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