McDonald's (MCD) Valuation Check As Nostalgia And Value Marketing Campaigns Seek To Reinforce Customer Engagement [Yahoo! Finance]
McDonald's Corporation (MCD)
Last mcdonald's corporation earnings: 4/30 06:58 am
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corporate.mcdonalds.com/mcd/investors.html
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Source: Yahoo! Finance
McDonald's (MCD) is leaning on nostalgia and sharper value messaging by reviving its fan requested Changeables Happy Meal toys while rolling out limited time menu items and price focused deals to keep cost conscious diners engaged. See our latest analysis for McDonald's. Those nostalgia and value moves come as McDonald's shares trade at US$312.95, with a 3.2% year to date share price return and a 9.3% one year total shareholder return. This points to steady rather than surging momentum as new menus, pricing guidelines, and expansion plans roll out. If this kind of brand power has you thinking bigger than a single stock, it could be a good moment to see what is happening across auto manufacturers too. With McDonald's posting a 9.3% one year total shareholder return, trading at US$312.95, and sitting about 6% below the average analyst price target, the real question is whether there is still a buying opportunity here or if the market is already pricing in future growth. With
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MCD
News
- Bank of America Trims McDonald's (MCD) Target as Oppenheimer Turns Bullish [Yahoo! Finance]Yahoo! Finance
- We tried every item on Taco Bell's value menu, where everything costs $3 or less, and ranked them from worst to best [Business Insider]Business Insider
- McDonald's brings back an iconic item from the 1980s [FOX Business Network]FOX Business Network
- McDonald's doubles down on value: $5 meals, Snack Wrap revival fuel franchise rebound [FOX Business Network]FOX Business Network
- Food Safety Summit Unveils Robust Education Program for 2026 Event [Yahoo! Finance]Yahoo! Finance
MCD
Earnings
- 11/5/25 - Miss
MCD
Sec Filings
- 1/13/26 - Form 4
- 1/12/26 - Form 144
- 1/5/26 - Form 4
- MCD's page on the SEC website