With caviar McNuggets and heart-shaped pizza, fast food chains hope to win Valentine's diners [Globe and Mail, The (Toronto, Canada)]
McDonald's Corporation (MCD)
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Source: Globe and Mail, The
McDonald's is embracing the trend this Valentine's Day with a limited-time McNugget Caviar kit. The free kit, which will be available on McNuggetCaviar.com on Feb. 10, pairs a one-ounce tin of Paramount's Siberian sturgeon caviar with a $25 McDonald's gift card to buy McNuggets. McDonald's is even throwing in some crème fraiche and a caviar spoon. Valentine's Day is big business for U.S. restaurants. It's the second-most popular holiday for dining out after Mother's Day, according to the National Restaurant Association. McDonald's is one of several fast-food chains hoping to win a share of that traffic. For the 35th year in a row, White Castle is transforming its restaurants into Love Castles, with hostess seating, tableside service and Valentine's Day décor. White Castle said some of the 300 participating restaurants are already booked for the night. Nugget lovers can get their orders in a heart-shaped tray from Chick-fil-a. Papa Johns and Pizza Hut offer heart-shaped pizzas,
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