How Mondelez is adding more ‘razzle-dazzle' to Easter and beyond [Yahoo! Finance]
Mondelez International, Inc. - Class A (MDLZ)
Last mondelez international, inc. - class a earnings: 4/28 04:05 pm
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Source: Yahoo! Finance
Ahead of Easter, Mondelez International says its seasonal business is hopping as more consumers turn to Sour Patch Kids and Swedish Fish for their holiday celebrations. While seasonal snacking is responsible for 20% of Mondelez's candy business, it was responsible for all of its growth in the confectionery category in 2025, according to NIQ data. It wasn't always that way. The Chicago-based company spent several years laying the groundwork to make Swedish Fish, Oreo and Sour Patch Kids into holiday brands that consumers could incorporate into traditions, such as trick-or-treating or placing in their Easter basket. Mariama Boamah, director of seasonals with Mondelez, said once a brand establishes a connection to a holiday, the company has more opportunities to add a little “razzle-dazzle” to its innovation lineup. Sour Patch Kids, Mondelez's most popular holiday offering, is now appearing in new shapes, sizes and formats to match the seasons and, in some cases, test longer-term
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News
- 3 Candy Stocks Getting a Spring Sugar Rush [Yahoo! Finance]Yahoo! Finance
- Deutsche Bank Trims MDLZ Price Target to $54 on Cost and Demand Concerns [Yahoo! Finance]Yahoo! Finance
- A Look At Mondelez International (MDLZ) Valuation As Seasonal Treats Strategy Draws Fresh Investor Interest [Yahoo! Finance]Yahoo! Finance
- What Mondelez International (MDLZ)'s Rothschild Downgrade and Holiday Push Means For Shareholders [Yahoo! Finance]Yahoo! Finance
- Mondelez International (MDLZ) had its price target lowered by Deutsche Bank Aktiengesellschaft from $60.00 to $54.00. They now have a "hold" rating on the stock.MarketBeat
MDLZ
Earnings
- 2/3/26 - Beat
MDLZ
Sec Filings
- 4/3/26 - Form DEF
- 4/3/26 - Form 4
- 4/3/26 - Form 4
- MDLZ's page on the SEC website