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Stock impact report

How WME Sports agents are reshaping golf's business landscape at Augusta National [FOX Business Network]

Markel Group Inc. (MKL) 
Last markel group inc. earnings: 4/28 04:54 pm Check Earnings Report
US:NYSE Investor Relations: markelcorp.com/investor-relations
The week every golf fan looks forward to is upon us, as the Masters Tournament begins at the iconic Augusta National Golf Club with practice rounds beginning on Monday. It's not only the first major tournament of the PGA Tour schedule every year, but from a business perspective, the Masters acts as a massive hub for new deals, networking and much more for the golf industry. In short, think of the Masters as the Super Bowl of golf. But the traditional business behind golf, especially the marketing side of the industry, has completely changed the sport. It requires a new playbook, as the nine-figure tour and player sponsorships just to get visibility on brands has become a thing of the past. WME Sports, which represents some of the best athletes, coaches, broadcasters, executives and more across all sports, has been leading the charge on that altered playbook, and this week is critical in doing so with golf above all else in the industry. WME Sports golf agents Sean Guerrero Show less Read more
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