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0 0 0.00146935348446684 -0.00272879932829545 -0.00125944584382861 -0.001889168765743 -0.014063811922754 -0.0153232577665826
Stock impact report

Read the pitch deck that helped Latino-focused fintech platform Suma raise $2.2 million to teach money management through videos and gaming [Business Insider]

MoneyLion Inc. Class A (ML) 
Suma calls itself the most trusted fintech platform among young Latinos. Suma touts its coverage in outlets including The Wall Street Journal and TechCrunch. Suma says big banks have a Latino problem. Suma says big banks don't know how to cater to Latinos culturally and don't have their trust. Suma leans into Latino and pop culture to make finances relatable. It uses food imagery to make an emotional connection to its users. The platform's users are largely young and female. Suma says 80% of its users are Gen Z and millennial, 65% are female, and 70% are Latino. Suma says it has 1 million users. Suma says its approach has led to increased savings by its users. Food culture figures big in Suma's content. Suma says it imparts financial literacy by speaking to users' core values. Suma says it grew users by 61% in 2023. Suma says 70% of its users have increased their savings and more than half now have three months of emergency savings. Suma has a number of en Show less Read more
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