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Stock impact report

Can Juul Survive Even After a $700 Million Loan? [The Motley Fool]

Altria Group, Inc. (MO) 
Last altria group, inc. earnings: 4/30 07:00 am Check Earnings Report
US:NYSE Investor Relations: altria.com/investors
Company Research Source: The Motley Fool
Can Juul Survive Even After a $700 Million Loan? The debt financing keeps the lights on for now, but there are other challenges beyond money. With industry leader Juul Labs bearing the brunt of the blame for teenage use of electronic cigarettes, and finding its partner Altria ( NYSE:MO ) now wanting to put some distance between the two of them, the e-cigarette maker was forced to dip into the debt markets to raise $721.6 million. It's a move typically used by cash-starved companies that can't afford the optics of a poor round of secondary financing. While the money lets Juul keep the lights on for some time to come and Altria hasn't completely severed ties, it's still reasonable to ask how much longer Juul will be able to survive under these conditions. The biggest threat to Juul's continued existence is in not getting its pre-market tobacco product application (PMTA) approved by the Food and Drug Administration, one of its harshest critics. The PMTA must be submitted by May 20, and Show less Read more
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