Bayer to kill off toxic Monsanto name after merger [CBS News]
Monument Circle Acquisition Corp. - Class A (MON)
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Source: CBS News
As Bayer Monsanto merger closes, a toxic corporate name to be retired When Bayer said it would pay more than $60 billion to buy Monsanto, it wanted the pesticide producer but seemingly not all the associated baggage that comes with the name. To be clear, the German pharmaceutical firm didn't want its branding to conjure up thoughts of protesters and genetically modified crops. With the all-cash deal now set to close on Wednesday, Bayer is confirming what is likely a surprise to no one: "Monsanto will no longer be a company name," it said in a statement . "The acquired products will retain their brand names and become part of the Bayer portfolio." The decision could be viewed as a testament to how anti-Monsanto demonstrations over the years have succeeded in molding the public's view of the company. In its statement, Bayer offered a nod to the hostilities over weed killers such as Monsanto's Roundup and genetically modified crops created by the American company -- and offered an oli
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