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Stock impact report

Side Hustle To Bible: Ahmed Siddiqui And The Evolution Of The Swipe [Forbes]

Marqeta, Inc. - Class A (MQ) 
Company Research Source: Forbes
If you walk into the onboarding sessions of giants like Visa, Stripe, or Block, you are likely to find new hires clutching the same paperback. It is not a textbook written by an Ivy League economist or a technical manual produced by a card network. It is The Anatomy of the Swipe . A labour of love written in evenings and weekends by payments executive Ahmed Siddiqui. "I didn't set out to write an industry bible," Siddiqui admits. “I wrote it selfishly. I had a team of 35 people at a startup who didn't know how money moved, and I needed them to learn.” Five years later, Siddiqui is preparing to do it again. His sequel, The Evolution of the Swipe , is slated for release in May 2026. While his first book dissected the legacy infrastructure of cards and terminals, the new book tackles how the landscape has fundamentally shifted. His journey offers a masterclass for business leaders on how to develop a personal brand, how to find the time to write a book while working full time and rai Show less Read more
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