British shops eke out discount driven rise in December sales [Reuters]
WM MORRISON UNSP/ADR (MRWSY)
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Source: Reuters
British shops eke out discount driven rise in December sales LONDON, Jan 4 (Reuters) - British shops recorded only a marginal increase in December sales, driven by deep and widespread discounting, an industry survey showed on Saturday. Accountancy and business advisory firm BDO said its monthly High Street Sales Tracker (HSST) found sales in British shops rose 0.7% in December compared to the same month in 2018. It said the weak outcome was despite an additional shopping day at the beginning of Christmas week. “Black Friday (Nov. 29) never quite ended and instead saw sales continue throughout the month,” said Sophie Michael, head of retail and wholesale at BDO. “January tends to be a positive month as people are more inclined to spend in the sales, however it’ll be interesting this year to see if many have already done their bargain-hunting in December,” she said. In contrast, online sales in December increased 24.5% year-on-year. Although that was the best monthly performance since D
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