Bosses don't think AI is paying off yet, a PwC survey of 4,500 CEOs found [Yahoo! Finance]
Morgan Stanley (MS)
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Source: Yahoo! Finance
But only 30% of the 4,454 CEOs surveyed are confident about revenue growth in the next year. Everyone wants to know when AI investments will pay off. Most CEOs say they're still waiting, according to PwC's latest Global CEO survey, released on Monday to coincide with the start of Davos. The consulting giant questioned 4,454 chief executives across 95 countries and territories about their strategic priorities and outlook in the year up to November 2025. More than half of the CEOs surveyed, 56%, said AI hasn't produced revenue or cost benefits for their businesses to date. Some reported benefits for either revenue or costs: around a third said their revenue was up in the last year, and 26% said they were seeing lower costs from AI. But only 12% said they had both decreased costs and increased revenue using AI in the last 12 months. Recent Morgan Stanley data on S&P 500 companies showed that certain sectors are seeing higher, measurable AI-driven returns than others. Techn
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