Disney Stock Rises As $1 Billion OpenAI Deal Sparks Investor Debate [Forbes]
Morgan Stanley (MS)
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Source: Forbes
This deal highlights Disney's dual AI strategy: partnering with OpenAI while aggressively protecting its copyrights, as seen with a cease-and-desist to Google. However, Disney's minimal 0.2% OpenAI stake and strict IP control, preventing OpenAI from training on Disney content, significantly cap the deal's financial upside. Disney stock has been dead money in 2025 – inching up 2.3% so far in 2025 while the S&P rose 17%, according to Google Finance. Even that tiny increase was due to mild investor enthusiasm for Disney's announcement of a $1 billion investment in OpenAI and a three-year license to let users generate videos of Disney and Marvel characters, noted the Wall Street Journal For long-suffering Disney shareholders, this raises a simple question: Will Disney's AI Deal Send Its Anemic Shares Skyward? Here are five reasons the answer is likely no: Disney's relatively tiny stake in OpenAI limits financial upside. Deal's focus on controlling Disney's intellectual pr
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