Why Peloton (PTON) Stock Is Trading Lower Today [Yahoo! Finance]
Morgan Stanley (MS)
Last morgan stanley earnings: 4/16 07:15 am
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Source: Yahoo! Finance
the unlimited free membership tier from its fitness app from its fitness app. Commenting on the free tier option at a recent Morgan Stanley conference, CFO Elizabeth Coddington highlighted some of the reasons for the change in direction, stating, "...and what we quickly found out was that that free tier was cannibalizing our funnel and conversion to free trial and then to pay. So what did we do? We've redirected our traffic more towards free trial in order to drive higher conversion of the app." This is likely sparking renewed fears about demand for the company's products. Was the free tier cannibalizing the other funnels and tiers or is demand simply sluggish? Even bigger picture, most fitness products have ended up being fads, left to collect dust in basements or used as clothing racks. Could Peloton face a similar fate or will it be the exception? The debate continues based on this news. The stock market overreacts to news, and big price drops can present good opportunities to
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- 4/16/24 - Beat
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- 4/29/24 - Form 424B2
- 4/29/24 - Form 424B2
- MS's page on the SEC website