JCDecaux renews and expands all major bus advertising contracts across Sydney [Yahoo! Finance]
MSCI Inc (MSCI)
Last msci inc earnings: 4/28 07:00 am
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Source: Yahoo! Finance
Paris, 6 May 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that it has been awarded the Transport for NSW (TfNSW) bus advertising contract for all buses in the Sydney Metropolitan regions. Winning the competitive tender process marks a significant expansion of JCDecaux's current bus advertising contracts across Sydney. It extends JCDecaux's Transit reach across the whole of Sydney Metropolitan regions into LGAs including the Northern Beaches, the Hills District, Campbelltown, Liverpool, and Camden. JCDecaux will now oversee advertising for a fleet of over 3,200 buses. This expansion builds upon the existing JCDecaux Sydney Buses advertising network, which already reaches ninety percent of Greater Sydney every two weeks*. JCDecaux's successful bid included a strong focus on data innovation as well as positive impact aligned with the company's Environmental, Social, and Governance (ESG) strategy and Reconciliation Action
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