Canva’s CEO on its big pivot to AI enterprise software [Verge, The]
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Source: Verge, The
I always enjoy talking with Melanie. She was last on the show a couple of years ago, just as the AI revolution was coming to the worlds of art and design. At the time, Canva had escaped a lot of the criticism being leveled at its competitors for adding AI tools. Melanie attributed that both to how much Canva users love the product and also the huge inroads it was making into the business world. Canva is a tool that empowers non-designers to design, and that group of people was just trying to get work done. They didn't seem nearly as threatened by AI as professionals using other creative software — they may have even felt empowered. It's been two years, and it's safe to say that AI is all over design software now — and a lot more people have a lot more feelings about AI in general. But Melanie and Canva are pushing even more aggressively into integrating AI. The company just announced a big new update that allows people to simply tell Canva what to make and have it go through variou
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