SER Group Rebrands to 'Doxis' and Enhances Leadership to Reflect AI-First Focus as 'The Document Intelligence Company' [Yahoo! Finance]
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Source: Yahoo! Finance
brand as its flagship Intelligent Content Automation platform and solutions. The rebrand coincides with the appointment of new senior leaders in sales and AI to accelerate the company's commercial success and innovation as "The Document Intelligence Company". Rebranding the company as Doxis marks a decisive new chapter in its evolution as a leading provider of next-generation intelligent content automation software, capping 40 years of innovation and customer success with another year of profitable growth in 2025. While the company brand has changed, products and services maintain their existing names. Dr. John Bates, CEO of Doxis, says, "Over five million users work with the Doxis platform every day to get their work done more efficiently, compliantly and intelligently. In the past twelve months, we welcomed three acquisitions to broaden the value and power of the platform for those customers. Now, united under the trusted Doxis brand and led by our popular mascot and AI assistan
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