MaxPoint Recognized with Trustworthy Accountability Group (TAG) Seal for Combatting Ad Fraud
MAXPOINT INTERACTIVE INC (MXPT)
US:NYSE Investor Relations:
ir.maxpoint.com
Company Research
Source: GlobeNewswire
RALEIGH, N.C., Oct. 05, 2017 (GLOBE NEWSWIRE) -- MaxPoint (Nasdaq:MXPT) today announced that it has been recognized as one of a select few companies to receive the Trustworthy Accountability Group (TAG) “Certified Against Fraud” seal for buy-and-sell side digital advertising businesses. The accolade underscores MaxPoint’s commitment to promoting transparency, eliminating fraud, combating malware and fighting internet piracy in the digital advertising industry. A joint marketing-media industry program, TAG is a first-of-its-kind, cross-industry accountability program, created by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA) and Interactive Advertising Bureau (IAB) to fight criminal activity across the digital advertising supply chain. “Customer experience is our top priority, and we are committed to developing robust systems and processes to ensure that ads are delivered to brand-safe sites, and that real consumers view each ad,”
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