Nexxen First to Market with Programmatic Native Smart TV Activation
Nexxen International Ltd. - Ordinary Shares (NEXN)
Company Research
Source: GlobeNewswire
Hisense, Toshiba and other leading OEM native Smart TV inventory exclusively available for programmatic activation in Nexxen DSP, with further OEMs to participate in new marketplace Viewers spend up to ?10.5 minutes ?browsing content on their Smart TV home screens, creating windows of attention in a highly visible environment NEW YORK, Sept. 25, 2025 (GLOBE NEWSWIRE) -- Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced the first-to-market global capability to programmatically activate native Smart TV advertising inventory through its demand-side platform, Nexxen DSP. Per Nielsen, viewers spend up to ?10.5 minutes ?browsing content on their Smart TV home screens as they decide which program to watch, creating a large window of attention in a highly visible environment. Native Smart TV units therefore present a key opportunity for brands to deliver impactful messaging to viewers in a moment of decision-making.
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NEXN
News
- Nexxen to Participate in Raymond James TMT and Consumer Conference on December 9, 2025 [Yahoo! Finance]Yahoo! Finance
- Nexxen to Participate in Raymond James TMT and Consumer Conference on December 9, 2025GlobeNewswire
- Nexxen Announces November 2025 Share Repurchase Program Summary [Yahoo! Finance]Yahoo! Finance
- Nexxen Announces November 2025 Share Repurchase Program SummaryGlobeNewswire
- Nexxen Seeks Authorization for New $40 Million Ordinary Share Repurchase Program [Yahoo! Finance]Yahoo! Finance
NEXN
Earnings
- 11/13/25 - Beat
NEXN
Sec Filings
- 11/26/25 - Form 6-K
- 11/25/25 - Form 6-K
- 11/13/25 - Form 6-K
- NEXN's page on the SEC website